Introduction to Mass Communication: Media Literacy and Culture

Introduction to Mass Communication: Media Literacy and Culture
ISBN-10
126687349X
ISBN-13
9781266873492
Series
Introduction to Mass Communication
Category
Mass media
Language
English
Published
2024
Publisher
McGraw-Hill Companies
Author
Stanley J. Baran

Description

"Introduction to Mass Communication, 13e, focuses on literacy and culture, equipping students with essential skills in today's ever-changing media landscape. Along with the core content, students are supported by a suite of personalized study tools, customizable assessments, new scenario-driven activities, and writing tools in McGraw Hill. Instructor's Guide to Connect for Introduction to Mass Communication: Media Literacy and Culture McGraw Hill Connect offers full-semester access to comprehensive, reliable content and learning resources for the Communication course. Connect deep integration with most learning management systems (LMSs), including Blackboard and Desire2Learn (D2L), offers single sign-on and deep gradebook synchronization. Data from Assignment Results reports synchronize directly with many LMSs, allowing scores to flow automatically from Connect into school-specific gradebooks, if required"--

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