Principles of Retailing

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  Principles of Retailing

  By Rosemary Varley, Mohammed Rafiq

  Chaffey , D ( 2009 ) E - Business and E - Commerce Management : Strategy , Implementation and Practice , 4th Edition ( Harlow : Pearson Education ) . Fill , C. ( 2009 ) Marketing Communication : Interactivity , Communities and Content ...

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  Principles of Retailing

  By John Fernie, Christopher Moore, Suzanne Fernie

  Sutton, M. (1998) 'Handling stolen goods and theft: a market reduction approach', Home Office Research and Statistics Directorate: Research Findings No. 69. Sutton, M., Schneider, J. and Hetherington, S. (2001) 'Tackling theft with the ...

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  Principles of Retailing

  By John Fernie, Christopher Moore, Suzanne Fernie

  Spector, R. and McCarthy, P. D. (1995). The Nordstrom Way: The Inside Story of America's No. ... Zeithaml,V. A., Berry, L. L. and Parasuraman, A. (1988). Communica— tion and control processes in the delivery of service quality.

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  Principles of Retailing

  By John Fernie, Christopher Moore, Suzanne Fernie

  This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

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  Principles of Retailing

  By Rosemary Varley, Mohammed Rafiq

  Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective.