Thank You for Arguing

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  Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

  By Jay Heinrichs

  The figure lets him show the brighter side of a tarnished coin by implying that the Reverend Wright actually blesses America—when he isn't damning it. So what's Obama really doing here? He's using demonstrative rhetoric to show that the ...

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  Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion

  By Jay Heinrichs

  The time-tested secrets the book discloses include Cicero’s three-step strategy for moving an audience to actionÑas well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished.

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  Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

  By Jay Heinrichs

  "Fully revised and updated third edition"--Cover.

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  Thank You for Arguing: What Cicero, Shakespeare and the Simpsons Can Teach Us about the Art of Persuasion

  By Jay Heinrichs

  Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.

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  Thank You for Arguing: What Aristotle, Eminem and Homer (Simpson) Can Teach Us About the Art of Persuasion

  By Jay Heinrichs

  This is a book for when you really have to get your point across.

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  Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

  By Jay Heinrichs

  An introduction to the fine art of rhetoric explains how this important skill can profoundly influence one's success in one personal and professional life, using contemporary examples to illuminate classical rhetorical strategies and ...

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  Thank You for Arguing

  By Jay Heinrichs

  The time-tested secrets this book discloses include Cicero's three-step strategy for moving an audience to action as well as Honest Abe's Shameless Trick of lowering an audience's expectations by pretending to be unpolished.

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  Thank You for Arguing

  By Jay Heinrichs

  "Expanded and revised, including new chapters on leadership, Obama's oratorical mastery, the pitfalls of apologies-- and an "Argument lab" section to put your new skills to the test."--P. [4] of cover.