Develop the knowledge, tools, and hands-on skills that help today's most successful firms achieve competitive advantage as you learn how solid management strategy equals decisive, effective action.
Ie Understanding Business Strategies
This edition guides you, step-by-step, through creating strong strategy, planning for success, implementing responsive action, competing effectively with strategy, analyzing the environment and firm, and improving upon results.
Business Strategy Essentials is part of the Management Essentials series that helps working professionals moving into management roles. The series addresses every aspect of business from HR to finance, marketing, and operations.
It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful.
Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.
Understanding Business Strategies: Concepts and Cases (Texas Tech University)
Make this book a strategic tool for improving your business strategy." — Harvey Mackay, author of the #1 New York Times bestsellerSwim With The Sharks Without Being Eaten Alive In today's fast-moving and competitive business environment, ...
Understanding Markets and Strategy explains the context, meaning and value of markets.
This book argues that the core of strategic thinking and processes rests on the organization and its leaders developing newly imagined solutions to the opportunities opened up by the uncertainties and unknowns that firms face.