Marketing

  • Marketing
    By Joseph F. Hair, Charles W. Lamb, Carl D. McDaniel

    Organized around the marketing mix, this thoroughly revised text provides students with an exhilarating first introduction to the dynamic world of marketing.

  • Marketing
    By Joseph F. Hair, Charles W. Lamb, Carl McDaniel

    Marketing

  • Marketing
    By Joseph F. Hair, Charles W. Lamb, Carl D. McDaniel

    Usted experimenta el marketing a través de carteleras, comerciales en la televisión, e incluso en el pasillo de cereales de la tienda de abarrotes.

  • Marketing: Great Ideas for Teaching Marketing
    By Lamb, Hair, Carl D. McDaniel

    Marketing: Great Ideas for Teaching Marketing

  • Marketing
    By Joseph F. Hair, Charles W. Lamb, Carl D. McDaniel

    A comprehensive marketing text organized around the marketing mix, this text is lively, interesting, and filled with student-oriented, current examples.

  • Marketing
    By Joseph F. Hair, Charles W. Lamb, Carl McDaniel

    Retaining the model of the US text, this edition is comprehensively adapted to meet the needs of students studying introductory marketing in the Asia-Pacific region.

  • Marketing
    By Joel R. Evans, Barry Berman

    Name Index Bernstein , Peter , 123 , 303 Bernstein , Sidney , 719 Berry , Leonard L. , 145 , 374 , 630 , 701 Bessom , Richard M. , 219 , 618 Binstock , Sharon , 118 Bird , Monroe Murphy , 384 Birnbaum , Jeffrey H. , 467 , 490 Blackwell ...

  • Marketing: An Introduction
    By Philip Kotler, George Franke

    ... Julie O'Neil / The Picture Cube 150 Gabe Palmer / The Stock Market 153 Bank of America 156 Laima Druskis 159 Jack ... Inc. Chapter 5 106 Seth Resnick 111 Ross Sturdevant 114 NCR Corporation 116 Pete Saloutos / TSW - Click / Chicago ...

  • Marketing: A Case Study Approach
    By David Stokes

    Written for anyone new to the subject of marketing, this is a text for students who are required to learn its principles as part of a business, management or marketing course, such as BTEC HNC/D, the CIM Certificate, Advanced Certificate ...

  • Marketing
    By Charles W. Lamb, Carl McDaniel, Joe F. Hair

    Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

  • Marketing
    By Carl McDaniel, Charles Lamb, Joe Hair

    Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

  • Marketing
    By Charles W. Lamb, Kapron

    Marketing

  • Marketing
    By Charles W. Lamb, Carl McDaniel, Hair

    Marketing

  • Marketing: Canadian Edition
    By Lamb, Carl McDaniel, Hair

    Marketing: Canadian Edition

  • Marketing: con aplicaciones para América Latina
    By Joseph F. Hair, Charles W. Lamb

    "Marketing, con su atractiva presentación de los conceptos, proporciona al lector la capacidad para reconocer hasta qué punto los principios del marketing desempeñan un rol en su vida cotidiana.

  • Marketing: Concepts, Decisions, Strategies
    By Richard T. Hise

    ... 770 Donnelly Marketing , 417 Douglas , John , 94 Dow Chemical , 159 , 788 Downey , 302 Dresser Industries , 664 Duffy - Mott , 537-38 Dunkin Donuts , 397 , 512 DuPont , 143 , 229 , 542 Dymza , William A. , 743 -EEastern Airlines ...

  • Marketing: The Basics (second Edition)
    By Karl Moore, Niketh Pareek

    Airbus then assembles the behemoth in Toulouse, France. Among their many Tier 1 suppliers are TRW for ailerons and rudder, Rockwell Collins for avionics, FMS for cockpit systems, and Pratt and Whitney for the ...

  • Marketing
    By South-Western Educational Publishing, James L. Burrow

    Built around the National Marketing Education foundations and functions of marketing, this text focuses on professional development, customer service, and technology as the keys to success.

  • Marketing: Creating and Keeping Customers in an E-commerce World
    By Michael D'Amico, William G. Zikmund

    Covering topics such as e-commerce, IMC, direct marketing, relationship marketing, and competitive intelligence, this text features marketing trends and issues along with a cross-functionality focus.

  • Marketing: Creating and Keeping Customers in an E-commerce World
    By William G Zikmund, Michael D' Amico

    Marketing: Creating and Keeping Customers in an E-commerce World