Cases in Advertising and Promotion Management
- ISBN-10
- 0256029326
- ISBN-13
- 9780256029321
- Series
- Cases in Advertising and Promotion Management
- Category
- Business & Economics
- Pages
- 811
- Language
- English
- Published
- 1983
- Authors
- John A. Quelch, Paul Farris
Description
publicized Walker - Daley feud had grown worse with each man jockeying for leadership of the Democratic party in Illinois ... His primary opponent , Richard Cooper , was a Chicago - area businessman who made a fortune as the founder of ...
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