Marketing Management

  • Marketing Management: How to Create, Win and Dominate Markets
    Marketing Management: How to Create, Win and Dominate Markets
    By Kapil Sharma

    Marketing is one of the most important aspects in today's competitive business world.Companies across the world spend millions of dollars in the proper marketing of their products.This book of marketing management is all about the various ...

  • Marketing Management: Text and Cases
    Marketing Management: Text and Cases
    By Douglas J. Dalrymple, Leonard J. Parsons

    Noted for its numerous cases, this comprehensive textbook focuses on all aspects of planning, co-ordinating and executing marketing strategy. It includes the main terms and concepts associated with marketing management,...

  • Marketing Management: Millennium Edition
    By Philip Kotler

    The tenth edition of this bestselling marketing management text reflects the recent trends and developments in global marketing.

  • Marketing management: 14. vydání
    Marketing management: 14. vydání
    By Kotler Philip, Keller Kevin Lane

    Zdroj: Upraveno z Pat LaPointe, Marketing by the Dashboard Light, association of national advertisers, 2005, www. ... by the Dashboard Light – How to Get More Insight, Foresight, and Accountability from Your Marketing Investments.

  • Marketing Management
    Marketing Management
    By Philip Kotler

    Marketing Management

  • Marketing Management
    Marketing Management
    By Dawn Iacobucci

    Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

  • Marketing Management
    Marketing Management
    By Greg Marshall, Mark Johnston

    This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world of marketing through real-world applications.

  • Marketing Management: A Strategic Approach
    Marketing Management: A Strategic Approach
    By Harper W. Boyd, Orville C. Walker

    Marketing Management: A Strategic Approach

  • Marketing Management
    Marketing Management
    By Philip Kotler

    Coverage includes a focus on customer relationship management, partner relationship management, the Internet and its effects and uses, brand building and brand asset management, alternative go-to-market channels, and marketing around the ...

  • Marketing Management
    By Dawn Iacobucci

    Marketing Management

  • Marketing Management
    Marketing Management
    By Dawn Iacobucci

    Students save money by purchasing this bundle which includes Iacobucci s Marketing Management Loose-Leaf Version, 5th Edition, and access to MindTap.

  • Marketing Management
    By Philip Kotler, Kevin Keller, Delphine Manceau

    La bible du marketing par des auteurs de renommée !

  • Marketing Management
    By Philip Kotler, Kevin Keller, Delphine Manceau

    La bible du marketing par des auteurs de renommée ! En plus : un accès à MyLab en anglais, la plateforme de cours, qui permet de travailler dans une salle virtuelle !

  • Marketing Management
    By Philip Kotler, Kevin Lane Keller, Alyssa Cox

    Marketing Management

  • Marketing Management
    By Russell S. Winer

    Marketing Management

  • Marketing Management: Strategies and Programs
    By Joseph P. Guiltinan, Thomas J. Madden, Gordon W. Paul

    Marketing Management: Strategies and Programs

  • Marketing Management
    Marketing Management
    By Philip Kotler, Mairead Brady

    Inspired by the American ed. of same title.

  • Marketing management
    Marketing management
    By Russel S. Winer

    ... acquisto in ambito industriale ; l'importanza dei luoghi e dei tempi d'acquisto . I laboratori Neurogen Laboratories Inc. ( che nel 1991 assunsero la denominazione Sym- bus Technology ) ... COMPORTAMENTO D'ACQUISTO DELLE ORGANIZZAZIONI.

  • Marketing Management
    Marketing Management
    By Kevin Lane Keller, Philip T. Kotler

    Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.

  • Marketing Management
    Marketing Management
    By Russell S. Winer

    This guide explains how to plan your giving and shows you how to use tax rules efficiently to ensure that your gift reaches the right person and is not unnecessarily taxed.